The Tangerang Digital Festival 2024, held on August 22-23 at Alun-Alun Kota Tangerang, was a vibrant showcase of technological innovation and community engagement. Organized by the Tangerang City Government through the Department of Communication and Informatics (Diskominfo), the festival aimed to promote the city’s smart city initiatives and digital transformation efforts.
Festival Overview
The second edition of the Tangerang Digital Festival, themed “A Digital Citizen Collaboration & Celebration,” attracted over 13,000 attendees. The event featured a diverse range of activities, including technology exhibitions, digital literacy talks, creative competitions, and musical performances.
Key Activities and Highlights
A. Technology Exhibitions
Local universities and private companies showcased innovative solutions, such as:
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Smart city applications
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Digital public services
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Cybersecurity systems
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IoT devices
These exhibitions provided attendees with insights into the latest technological advancements and their applications in urban development.
B. Digital Literacy Talkshow
On the second day, a talk show featured prominent speakers:
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Nitya Descha, Public Relations and Digital Marketing Expert
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Hariqo Wibawa Satria, Media and Communication Observer
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Claudia Hapsari Priyono, Junior Analyst at Bank Indonesia Banten
The discussion focused on enhancing digital literacy among citizens, emphasizing responsible internet usage and the importance of cybersecurity.
C. Creative Competitions
The festival hosted various competitions to engage the community:
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Digital art design contest featuring batik motifs
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City branding logo and tagline competition
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Drawing and coloring contests for children
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Mobile Legends esports tournament
These activities encouraged creativity and highlighted the integration of technology in arts and culture.
D. Musical Performances
Evening concerts featured popular bands:
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The Changcuters
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Guyon Waton
These performances added entertainment value and attracted a wider audience to the festival.
Festival Objectives
The Tangerang Digital Festival aimed to:
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Promote smart city initiatives
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Enhance public digital literacy
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Encourage community engagement in technological development
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Showcase local innovations and startups
By achieving these goals, the festival contributed to Tangerang’s vision of becoming a digitally advanced and inclusive city.
Community Impact
The festival’s inclusive approach allowed citizens from various backgrounds to participate and benefit from the activities. It fostered a sense of community and highlighted the importance of collaboration in achieving digital transformation.
Conclusion
The Tangerang Digital Festival 2024 successfully combined technology, education, and entertainment to promote digital innovation and community involvement. Its diverse activities and inclusive nature set a precedent for future events aimed at fostering a digitally literate and connected society.